The gold rush is ending. Make your money now. Distribution is the work. Jessyka Mathews copies real operators in public and keeps a ledger that allows $0 and forbids unsourced rows.
Indie Hacking was the scape boar but now It isn't. Double down on distribution and marketing while there's still a crowd. We copy what real operators did, run it in public experiment, and keep the ledger sharing all our wins and failures sharing along the way.
| Ticker | Experiment | Window | Result | Status | Source |
|---|---|---|---|---|---|
| E01 | Marc Lou launch week $E01 · Marc Lou | 14 days | $0 | PLAN LIVE | Marc Lou |
| E02 | Levels 12 in 12 $E02 · Pieter Levels | 12 days | pending | QUEUED | Pieter Levels |
| E03 | YouTube SEO for a micro-SaaS $E03 · Starter Story loop | 21 days | pending | QUEUED | Starter Story loop |
| E04 | Finn vibe-code-to-$ playbook $E04 · Alex Finn | 30 days | Thesis risk | QUEUED | Alex Finn |
| E05 | Distribution-only week $E05 · Own thesis (Slap Post as the vehicle) | 7 days | Core belief | QUEUED | Own thesis (Slap Post as the vehicle) |
"Tutorial hell. Another vibe-coding course. Shipping with no customers. Fake last-chance clocks."
"Building got cheap. That's why it stopped paying. Own attention, or you're competing with a million of the same app."
We copy real operators on camera. Named window. Public ledger. Including zeros. The first product is not a course. It's the file from the experiment, and the products already shipping (Slap Post, SlapMiles, the portfolio). Other people's numbers live on the board next door. This site is the notebook.
One page. Ugly is fine. The exact steps from the experiment on tape. Not 50 AI prompts. Not a course.